Sell Rolex

Ancienne Vintage Gallery

Do you want to sell your Rolex watch at the best price? At Ancienne, we are experts with more than 25 years of experience in the appraisal, consignment and purchase of luxury watches.


We offer to sell your Rolex in a fast, simple, discreet and secure process. Get the best possible return on your watch by avoiding unnecessary devaluations and intermediaries.


If it is not convenient for you to come to our store, we have a totally secure and free remote watch buying process available for you.

If you want to sell or exchange your watch, please fill out the form.


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    About Rolex

    Rolex has come a long way since 1905 when a young man named Hans Wilsdorf founded a company in London specialising in the distribution of timepieces. Fifteen years later the company relocated to Geneva and registered the name Rolex S.A. Wilsdorf wanted to come up with an original name for his watches that was short and easy to say in any language. He once said, “I tried combining the letters of the alphabet in every possible way. This gave me some hundred names, but none of them felt quite right. One morning, while riding on the upper deck of a horse-drawn omnibus along Cheapside in the City of London, a genie whispered ‘Rolex’ in my ear.”



    Without realising it, Hans Wilsdorf was laying the foundations for what would become one of the greatest watch manufacturing companies in the world. Since then Rolex has never stopped evolving, constantly adapting to the needs of its clients and being guided by a desire to excel that would eventually connect the brand to the world of sport.


    In 1914, the Kew Observatory in Great Britain awarded a class ‘A’ precision certificate to a Rolex watch. It was the first time the performance and quality of a wristwatch had been proven and the Rolex name became synonymous with precision.


    In 1927, one year after Rolex patented its famous hermetically sealed ‘Oyster’ case, the British swimmer Mercedes Gleitze became the first woman to swim the English Channel, in a time of just over ten hours. She was wearing a Rolex Oyster on a band around her neck. From this moment on, the waterproofness and superiority of Rolex watches became indisputable. This was a defining moment for Rolex that led to international renown.


    In 1931, the progressive company invented and patented its famous Perpetual rotor: the world’s first self-winding mechanism. This ingenious system is still used today and is at the heart of all contemporary automatic watches.


    A few years later, Rolex joined forces with Sir Malcolm Campbell, one of the fastest drivers in the world, to attempt a new feat. On 3 September 1935, at Bonneville Salt Flats in Utah, the ‘King of Speed’ set a new land speed record of over 480 km per hour at the wheel of his Bluebird, whilst wearing a Rolex wristwatch. Sir Malcolm broke the world speed record a total of nine times between 1924 and 1935, including four times at Daytona Beach, Florida.


    In the early 1950s, Rolex developed various professional watches whose functions went far beyond simply telling the time: watches intended for specialised activities such as motor racing, aviation, deep-sea diving and mountain climbing. During this period Rolex produced the Submariner, the Daytona and the GMT Master, some of the most iconic watches of all time.


    Today Rolex is still one of the top watch manufacturers in the world and its name is associated with sound and enduring ideals such as trust, longevity, elegance and sportsmanship.

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